What is inside
| Date | Channel | Post draft | Asset | Owner | Approval status |
|---|---|---|---|---|---|
| 2026-09-14 | Sample: launch-week post draft | launch-graphic.png | A. Shah | Pending | |
| 2026-09-15 | X | Sample: 3-post thread draft | none | A. Shah | Pending |
| 2026-09-16 | Sample: customer story draft | story-photo.jpg | R. Mehta | Pending |
Sample rows shown. Replace them with your real work.
How to use this calendar
1. Fill next week's rows in one sitting - batching beats daily invention. 2. Give every post one job: teach, prove, opinion, or light. If you can't name it, cut the post. 3. Write the hook first; if the first line wouldn't stop you scrolling, the post isn't ready. 4. Mark status honestly (idea, drafted, approved, posted) so nothing half-written goes out. 5. On Monday, copy last week's results into the notes column - what worked decides next week's mix.
Mistakes this template prevents
Posting only when inspiration hits, five teaching posts in a row, and approvals living in chat where they get lost. The approval-status column is the one teams skip and regret: it is the difference between a calendar and a pile of drafts.
Updated for the recurring pack
Seven-day content window, Used Sources ledger, fresh daily engagement picks, 7:00 AM sourcing and a 3:00 PM tomorrow-only trend pass.
Calendar columns: Date | Platform | Page | Type | Source / URL | Heading | Hook | Draft / Script | Editor brief | Status | Caption | Time to post | Creator | Topic
The free agent pack sets up the Google Sheet, processes only new or due rows, holds exact proposals for approval, rechecks the source before a write and verifies the result by readback.
Limits
A calendar, not a scheduler: publishing stays in your tools and your hands.
The standing version
The Social Media Calendar Agent (free download) runs this as a workflow in your own Drive: it fills this structure from your real inputs, shows evidence per row, and stops at every human decision.
Questions people ask
Is this template really free?
Yes. One CSV download, no signup, no email required.
Can I edit the template?
Yes - it is a plain CSV. Open it in Google Sheets, Excel or Numbers and change anything.
Is there an agent that keeps this updated for me?
Yes - where a standing agent exists for this workflow it is linked on the page, free download.
Last updated 13 September 2026 · Reviewed by the AI Agent Skills team.