4 focused workflows

AI agents for marketing teams: turn campaign work into review-ready briefs, calendars and reports.

Turn requests into briefs, calendars, lead queues and reports.

AI agents for marketing teams: free, ready-made AI agents for the jobs this role repeats every week, plus guides, free prompts and honest comparisons.
Free skills

Free skills for marketing work

Focused Markdown workflows you can download and give to the assistant you already use.

Free SEO Audit Evidence Checker Skill

A read-only skill that checks live page identity, soft-404s, canonicals, internal links and download bytes before calling an SEO audit done.

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Keyword Cluster and Intent Map

Sort a real keyword list into intent clusters, choose one primary page per cluster, and flag pages that may compete with one another.

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Positioning Statement Evidence Builder

Turn product facts and customer evidence into a positioning statement, with unsupported claims visibly marked.

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Customer Research Evidence Synthesis

Synthesize interviews and survey responses into traceable themes without turning a small sample into a market fact.

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Content Brief Source Ledger

Create a content brief that separates confirmed claims, reader questions and research still needed.

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Programmatic SEO Page Gate

Decide which data-backed page variants deserve an indexable URL and which should stay out of the sitemap.

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Internal Link Route Audit

Trace internal navigation from nested pages and report broken or misleading destinations with resolved URLs.

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Marketing Calendar Dependency Map

Turn a campaign plan into a calendar with owner, dependency, approval and status rather than arbitrary posting dates.

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Campaign Brief Approval Map

Turn a campaign request into a deliverable and approval map before channels, budgets or claims are committed.

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Marketing Report Definition Check

Reconcile a marketing report against its date range, metric definitions and attribution settings before the numbers become a decision.

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Campaign UTM Naming Validator

Audit campaign tracking labels against one naming convention before links enter a campaign.

Analytics Metric Scope Reconciler

Explain report differences caused by period, filters and metric scope before calling them performance changes.

Experiment Stopping Rule Review

Check whether a marketing test has a declared success metric and stopping rule before interpreting its results.

Search Console Query Gap Note

Explain why visible search queries do not add to property totals without inventing missing keywords.

Planable CSV Field Map

Map a reviewed calendar to Planable's current import template without dropping review evidence or scheduling unapproved posts.

Campaign Source Conflict Register

Keep conflicting campaign prices, dates and proof visible before a brief is approved.

Content Source Reuse Register

Check a content calendar for duplicate source reuse while preserving distinct approved adaptations.

Attribution Window Comparison Check

Separate a change in attribution settings from a change in campaign performance.

Campaign Redirect Tag Survival Test

Check whether approved campaign parameters survive each supplied redirect without changing campaign links.

Report Suppression Disclosure Note

Keep privacy-suppressed report rows separate from zero-valued observations.

Calendar Approval Expiry Review

Find drafts whose supplied approval no longer covers the proposed publication date or content version.

Ecommerce Refund Event Reconcile

Match reported refund events to supplied transaction IDs before comparing net campaign revenue.

Item Versus Event Report Crosswalk

Separate order-level and item-level counts before a marketing report compares conversion rates.

Channel Rule Overlap Dry Run

Find campaign rows matched by several supplied channel rules before a grouping change is proposed.

Event Payload Required Field Check

Check supplied purchase event samples for missing identity, currency and item fields without sending test traffic.

Search Click Versus Session Gap Review

Explain why supplied Search Console clicks and Analytics sessions cannot be assumed to match.

Organic Landing Page URL Alignment

Match supplied search and analytics page URLs without collapsing meaningful query parameters.

Organic Search Period Coverage Check

Check source coverage and partial-day gaps before comparing organic search periods.

Search Query Privacy Total Bridge

Reconcile visible query-row totals with page totals without inventing hidden query text.

Campaign Cost Import Key Coverage

Check supplied campaign cost rows for missing join dimensions before an import is proposed.

Campaign Cost Currency Basis Check

Keep campaign costs in their documented currency before calculating a return metric.

Campaign Import Grain Duplicate Review

Detect repeated cost-row keys without treating every duplicate campaign name as an error.

Campaign Cost Date Boundary Map

Align advertising cost dates with the analytics reporting timezone before comparing daily performance.

Campaign Import Version Replacement Note

Compare successive daily campaign exports without adding replacement values as new cost.

Ad Click Rate Unit Check

Check whether campaign rates use counts, proportions or percent units before comparing ads.

Campaign Import Label Case Audit

Find spelling and case differences between supplied campaign keys and measured tracking labels.

Cost Per Click Zero Denominator Review

Separate missing or zero clicks from valid cost-per-click calculations.

Social Approval Mode Risk Map

Compare the documented approval mode with the team's intended publishing boundary before changing any settings.

Approved Post Content Lock Audit

Check which approved social drafts changed after review, without assuming that a status badge protects every field.

Approval Auto-Schedule Impact Check

Explain when a review click could also put dated content into the publishing queue.

Client-Visible Draft Boundary Check

Find internal notes or wrong-client draft content before a team makes social drafts visible to a client.

Cross-Workspace Approval Queue Routing

Sort a combined social approval queue by client, reviewer and evidence without merging independent workspace rules.

Social Review Snapshot Package

Prepare a reviewable social draft bundle that preserves what the client is being asked to approve.

UTM Campaign ID Export Crosswalk

Tie supplied landing-link campaign IDs to reporting exports while preserving conflicting source values.

Social Inbox Resolution Evidence Review

Check that a Done inbox label is backed by an answered question or a documented resolution, not only a tidy queue.

Social Inbox Later Follow-Up Register

Prepare a named follow-up list for social comments set aside for more research.

Social Comment Sync Coverage Map

Explain possible missing-comment coverage from channel, account type and where a post was created.

Social Inbox Reply Permission Crosscheck

Separate visibility of an inbox from permission to reply before preparing a team handoff.

Social Sentiment Sample Coverage Note

Keep a missing sentiment panel separate from the actual tone of social comments.

Social Report Widget Scope Lock

Preserve the account, date and metric selection behind a client social-report screenshot.

Analytics Intraday Restatement Register

Track changes between early and daily analytics snapshots without calling every difference a tracking failure.

Multi-Level Approval Step Evidence

Check each review level separately before calling a social post fully approved.

Approval Roster Change Impact

Explain how changed review membership can make an old approval summary unreliable.

Approval Version Event Order

Keep a review event tied to the content version it actually reviewed.

Approval Level Scope Conflict

Find a mismatch between a documented review policy and the configured review levels.

External Comment and Internal Note Routing

Prepare a review-comment destination map that keeps private team discussion out of client-visible comments.

Workspace Default Visibility Impact

Identify which new drafts could be exposed when the default visibility setting changes.

Hidden Draft Preview Redaction Check

Check a proposed client review package for hidden drafts and internal-note leakage.

Social Label Import Drift Register

Find label definitions that diverged after being copied between content workspaces.

Multi-Label Campaign Count Overlap

Keep a post with several labels from being counted twice in a campaign total.

Social Label Rename History Crosswalk

Link a renamed campaign label to historical exports without silently merging namesakes.

Saved Content View Filter Manifest

Record the actual filters behind a review view rather than relying on its title.

Rolling Content View Snapshot Bridge

Explain why a rolling review view can change without anyone deleting a post.

Key Event Session and Event Reconcile

Explain a key-event total using its counting method before calling repeated triggers lost data.

Key Event Counting Method Effective Cutoff

Keep a counting-method change from being applied retroactively to old report rows.

Archived Post Retention Plan Register

Tie a recovery question to the documented plan and archive date, not an unlimited-storage assumption.

Archived Social Post Platform Presence Check

Separate archiving a workspace post from removing an already-published social post.

Social Post Version Difference Evidence

Compare previous post versions at the field level without restoring a whole version to fix one line.

Social Post Edit Authority Surface Map

Locate the correct edit surface for a draft versus an already-published social artifact.

Social Post Schedule Selection Confirmation

Distinguish picking a date from actually scheduling a post.

Key Event Explicit Value and Default Precedence

Preserve explicit event values when reconciling a configured default.

Key Event Default Value Policy Cutoff

Explain a value-setting change without restating older key events.

Recycled Post Single-Platform Eligibility

Check recurrence preparation against the single-platform boundary before proposing a grouped sequence.

Recycled Post Individual Edit Crosswalk

Keep a countdown edit tied to one recurring occurrence instead of changing every copy.

Recycled Post Series Action Scope

Review whether an approval or archive request names one occurrence or the entire recurring sequence.

Workspace Timezone Browser Default Check

Expose a browser-derived default before treating a client calendar as locally timed.

Timetable Slot and Assigned Post Register

Keep an available calendar slot from being counted as a scheduled post.

Content Export Page and Post Count Tieout

Tie an export manifest to its selected pages and filtered posts before calling it a complete client archive.

Content Export Format and Media Evidence

Separate media links in a CSV from actual asset previews or downloaded bytes.

Marked Published and Platform Receipt Check

Keep a manual published marker separate from proof that Planable sent the post.

Dark Post Draft Surface Review

Prevent a sent-to-Ads-Manager draft from being reported as a live campaign.

Content Sort Time Field Crosswalk

Explain order differences between scheduled date, creation date and recent activity without inventing missing posts.

Video Validation and Codec Evidence

Separate fields checked by Planable from platform recommendations that its validator does not check.

Instagram Video Direct-Route Duration Map

Keep general Instagram post duration separate from the direct-publishing interval.

Instagram Creator Story Route Check

Expose the account-type limit before proposing direct Story publishing.

TikTok Video Route Limit Register

Keep business/API, mobile and inbox upload limits tied to the chosen route.

Reel API Effects Preservation Review

Keep requested native Reel effects separate from fields supported by the API route.

Video Format Preflight Review

Check a video against documented size, trimming and format limits before scheduling.

Multi-Platform Caption Variant Check

Keep per-platform caption variants tied to the post they belong to.

Approval Status Transition Evidence

Treat a status label as proven only when the transition receipt matches it.

Campaign Export Share Scope Review

Review what a content export contains before it is shared outside the team.

Bulk Scheduling Slot Conflict Check

Review a bulk schedule for two posts placed in the same slot before it is confirmed.

Approval Comment Resolution Evidence Check

Treat an approval as clean only when open comments on the post are resolved or carried.

Video Thumbnail Variant Consistency Check

Keep the chosen thumbnail tied to the video variant each platform receives.

Export Row Count Versus Selection Check

Compare an export file row count against the recorded selection before using the file.

Recurring Post Cycle Gap Check

Review a recurring post series for missed cycle slots before the next run is confirmed.

Label Coverage Consistency Review

Review that every planned post carries the labels the campaign filter expects.

Timetable Slot Coverage Versus Plan Check

Compare the week plan against occupied timetable slots before treating the calendar as full.

Approval Level Coverage Gap Check

Check that every required multi-level approval level is recorded before a post is scheduled.

Approval Step Order Evidence Check

Check that approval steps ran in the required order before a post moved forward.

Auto-Schedule on Approval Timing Check

Check that a post auto-scheduled on approval went out only after the final approval time.

Analytics Metric Period Consistency Check

Check that a channel analytics metric matches its stated reporting period before it is quoted.

Custom Report Metric Scope Recheck

Recheck that a custom report metric covers only the channels the report claims to include.

Media Library Unused Asset Cleanup Review

Review which media library files are unreferenced before any cleanup deletes them.

Client Approver Role Scope Recheck

Recheck a client approver’s role scope against the permissions the review actually requires.

Shareable Link Access Scope Check

Check a shareable link’s access scope against what the external reviewer should see.

First Comment Platform Coverage Map

Map planned first comments against the platforms that actually support them.

Duplicate Post Field Carryover Check

Check which fields a duplicated post carries over before the copy is treated as ready.

Removed User Content Ownership Map

Map a removed user’s content so drafts and scheduled posts keep an owner.

Post Edit Approval Status Recheck

Recheck whether editing an approved post reset its approval status.

List View Filter Accuracy Recheck

Recheck a list view’s filter results against the records the filter should return.

Post Creation Field Completeness Map

Map a draft post against the fields required before it can be scheduled.

Instagram First Comment Eligibility Check

Check planned Instagram first comments against the profiles eligible to receive them.

Approval Request Scope Check

Check that every post due for review has an approval request covering the right approvers.

Import Field Mapping Recheck

Recheck an import file’s column mapping against the fields the import requires.

Client Approval Share Link Check

Check shared approval links against the access the client actually needs.

Notification Inbox Review Map

Map workspace notifications against the ones still needing action.

Comment Reply Coverage Check

Check client comments against the replies they received.

Feedback Item Resolution Map

Map feedback items against their resolution status and owner.

UTM Parameter Casing Check

Check tracked campaign URLs against the agreed UTM casing convention.

Approval Turnaround Recheck

Recheck how long posts waited for approval against the agreed turnaround.

Media Library Version Match Check

Check scheduled posts against the media library version they were meant to use.

Social Post Publish Window Check

Check each scheduled social post has a publish window before the batch goes out.

Marketing Email Pre-Send Checklist Check

Check the pre-send checklist of a marketing email before it is approved to send.

Form Field Completion Audit

Audit which form fields are mapped before the form is published.

Blog Post Publish Checklist Check

Check the publish checklist of a blog post before it goes live.

Website Page Title Consistency Check

Check page titles against the naming rule the site is meant to follow.

Custom View Filter Coverage Check

Check which needed custom views exist with the filters each role expects.

Grid View Slot Coverage Check

Check which calendar grid slots carry planned content before the month starts.

Instagram Publishing Format Check

Check planned Instagram posts against the format specs publishing requires.

Instagram Direct Publishing Eligibility Check

Check which Instagram accounts are eligible for direct publishing before planning on it.

Social Approval Step Coverage Check

Check how many posts in the batch completed every recorded approval step.

Calendar Slot Conflict Scan

Scan planned posts for same-channel slots booked at the same time.

Email Subject Line Length Check

Check campaign subject lines against the recorded character limit.

Creator Opportunity Fit Screen

Screen inbound creator opportunities against a campaign brief's audience, budget and disclosure requirements before any reply.

Copilot Output Review Evidence Log

Log every AI copilot output used in campaign work with its reviewer and edits, so published claims trace to a human check.

Newsletter Link Preflight Redirect Check

Check every newsletter link for redirect chains, tracking loss and destination mismatch before the send is approved.

AI Content Disclosure Policy Coverage Check

Check that AI-assisted content carries the disclosure your policy requires before publication.

Structured Data Error Triage Note

Triage structured data errors from Search Console into fix queues by template before rankings are affected.

Search Console Coverage Spike Triage Note

Triage a sudden change in Search Console coverage into cause groups before it hides a real problem.

Content Refresh Traffic Decay Review

Flag pages with sustained traffic decay for a refresh review before rankings erode further.

Campaign Brief Goal Metric Alignment Check

Check that every campaign brief goal maps to a measurable metric before launch.

Landing Page Form Field Friction Review

Review landing page form fields against downstream use before trimming or adding fields.

Search Query Cannibalization Review

Check whether two pages compete for the same query before consolidating or redirecting.

Email Send List Suppression Check

Check that suppression lists were honored before and after a marketing send.

SEO Title SERP CTR Review

Review titles against SERP display limits and click-through before rewriting.

Content Piece Goal Funnel Stage Check

Check that each planned content piece has a goal and funnel stage before production.

Marketing Report Metric Source Consistency Check

Check that report metrics come from the agreed source of truth with the agreed definition.

Digital Channel Mix Reporting Check

Check that channel mix reporting uses consistent channel groupings across periods.

Buyer Persona Evidence Refresh Check

Check persona documents for fresh evidence before campaigns build on stale assumptions.

Automation Enrollment Trigger Audit

Audit automation enrollment triggers against their documented intent before audiences skew.

Brand Mention Share Of Voice Note

Note share of voice from mention counts so brand tracking uses the same denominator each month.

Email List Consent Refresh Review

Review list segments for stale consent so sends stay permission-based.

Content Piece Repurposing Consistency Note

Note which anchor content pieces got their planned repurposed formats.

Social Post Engagement Response Log

Log which comments and questions on posts got a response within the service window.

Landing Page Conversion Evidence Review

Check landing-page conversion arithmetic and measurement gaps before proposing an experiment.

Marketing Analytics Metric Consistency Note

Check metric definitions and reporting windows before campaign dashboards are compared.

Social Posting Schedule Gap Check

Compare the approved posting calendar with published posts and list gaps without publishing or deleting anything.

Marketing Plan Milestone Review

Review progress evidence against the approved marketing plan milestones without re-scoping the plan.

Email Subject Line Variant Log

Log approved subject line variants and their test results without choosing a winner on thin data.

Landing Page Form Field Review

Review a form's field list against the approved data policy without changing the live page.